Are you looking to grow your Instagram account? If so, you’re in luck! There are many things you can do to help boost your following and engagement. In this post, we’ll share six tips that will help you get the most out of Instagram. Whether you’re just starting or looking to take your account to the next level, these tips will help! So, what are you waiting for? Start growing your Instagram today!
Generate Engagement
One of the most important things that you’re going to have to do if you want to grow your Instagram account is to generate as much engagement as you possibly can. Why? Because the levels of engagement and account receive an indication to Instagram’s algorithm that the content is entertaining.
There are many ways that you can generate engagement on your Instagram account, such as receiving mentions in the Stories from other users, replying to comments on your posts, and most importantly, commenting on the posts of other users.
Use Hashtags Strategically
Another thing that you’re going to have to do if you want to grow your Instagram account is to use hashtags strategically. One of the biggest mistakes that new Instagram users make is using as many hashtags as they possibly can, even if they are irrelevant to the content that they are posting.
This is a major mistake since your goal with hashtags would be to target a specific audience that would be interested in your content. While it is true that you might reach more people using a wide variety of hashtags, they won’t convert to followers and won’t engage with your content, so it won’t help.
Post-High-Quality Content
Of all the things that you should be doing to grow your Instagram account, the most important is posting high-quality content. It doesn’t matter how many hashtags you are using or how many comments you get on your posts if the content that you are posting is not of the highest quality.
You might be able to get away with slightly less high-quality content on other social media platforms, but unfortunately, Instagram places a large focus on aesthetics. In addition to this, people use Instagram to be entertained, and low-quality content is not entertaining and won’t result in growth.
Post Consistently
Did you know that there are around 1.4 billion Instagram users? More importantly, did you know that millions of videos and photos are posted every day on Instagram? What this means is that you are up against quite a lot of competition since chances are you aren’t the only account posting the type of content you post.
If you want to grow your Instagram account, then you are going to have to post consistently. Posting once a day is fine, but you should aim for at least twice a day every day, which is where an Instagram scheduler comes handy. If, at the moment, you are only posting once a week, this is the main reason why your account is not growing as fast as you want it to.
Don’t Just Use Instagram
Another thing that you’ll have to begin doing if you want to grow on Instagram is to not just use Instagram, but also to take advantage of the many other social media platforms. This might sound counterproductive at first, but what you are going to be trying to do is funnel the traffic from the other social media platforms to your Instagram account.
If you are going to be using this method, then you’ll want to ensure that the content that you post on Instagram is just different enough to be differentiated from the content that you post on other social media platforms.
Choose a Niche
Finally, the last thing that you are going to have to do if you want to grow your Instagram account is to choose a niche to post within. What is a niche? A niche on social media is the type of content that you post. For example, the many types of niches there include parenting, pets, cars, health, fitness, beauty, and more.
The reason that you should be posting within a niche is that it makes your content easy to categorize for the algorithm and, more importantly, it helps people understand just what it is you post about.